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Download Free DOCX, doc business plan. Download Free PDF. CLOTHING RETAIL BUSINESS PLAN. Prisca Mingle. Download Download PDF Full PDF Package Download Full PDF Package This Paper. A short summary of this paper.
CLOTHING RETAIL BUSINESS PLAN EXECUTIVE SUMMARY Millennial Clothing Store is a start-up retail establishment that doc business plan sell unique clothing to every one of the millennial generation, doc business plan. This business will be a casual urban wear traditional clothing store which will be run by the owners, Sena Ocansey and Fauzia Amadu, as a Partnership.
Millennial Clothing Store has doc business plan itself directly in position to the residential location and social activities of our target market. We believe that this is critical to our doc business plan success and long-term growth. In turn, we would hope to penetrate a sizable portion of the online retail market. Our intent is to provide the school with unique clothing they would normally purchase outside of the state, doc business plan. A positive cash flow will be produced at the end of the first year.
We encourage customers to be experimental with new clothing styles. Our mission is to understand what our customers' needs and hopes are after buying urban wear clothing, doc business plan. Millennial Clothing Store will maintain financial balance while delivering a quality product to our customers. We will make our clothing accessible throughout campus by way of establishing a retail location, fashion shows, and events. We will make a profit and generate cash. We will provide a rewarding work environment and fair compensation to our employees; ultimately provide excellent value to our customers, and a fair return to our owners.
COMPANY SUMMARY The business will be named doc business plan Clothing Store. Millennial Clothing Store's primary goal is to find customers and keep them coming back.
Millennial is designed to help customers change their look without buying an entirely new wardrobe. We will cater to the person wanting to build a new doc business plan by purchasing clothing and accessory pieces to add to clothing they already have. Customers will rely on the business they purchase pieces from to give them continuous help and personal opinions. Theirs is a business that repeats and it will be easy to establish a strong clientele.
Customers will save money from having to buy a complete outfit by just purchasing pieces. They will also enjoy shopping in stores that are well inventoried and serviced-minded, such as Millennial. Millennial will also cater to all types of customers and for all occasions other than routine shopping.
Examples: friends buying gifts for their friends. The company is a new business aimed at providing ladies of the millennial generation stylish clothing options to buy and wear. In fact, most clothing shops for the youth are still selling clothes that our grandmothers would have worn. The hours of operation will doc business plan Monday — Friday 12p. and Sunday 12p.
There will be extended special hours designated during SRC week programs and other social events. The remainder will be utilized for stock and doc business plan purposes. Sena has worked two years in the retail industry, including a year as the manager of a bag and jewellery shop.
However, we have identified an ideal spot on campus, the food court. This location is central to the geographical location for the school. The store is approximately square feet. Parking space is available in front of the store with additional spaces in the rear for overflow. When considering the addition of wall mounts for merchandise, multi-level clothing displays as well as creative floor planning, this facility is large enough to support future growth, doc business plan.
Additionally, we will be able to conduct all aspects of our business from this location. This includes deliveries and shipment inventory management and administrative duties such as financing, buying and marketing.
PRODUCTS We will be purchasing through sales representatives and manufacturers in a variety of sizes, colours and style to fit our target market base. Millennial Clothing Store will sell a combination of widely recognized name brands as well as clothing lines from select fashion designers. Moreover, we will tailor our inventory to meet the needs of our millennial clientele, doc business plan. Solely focusing on the styles, colours and fits to flatter the female millennial figure will be our specialty.
While apparel such as business clothing, casual wear, jeans and formal wear will be our main staple, we will also offer some accessories such as belts, scarfs and hats. Our goal is to implement a superior customer service system. Our primary concern will be ensuring our consumers are happy with the fit and style of the purchase, we will provide products tailored to all shapes and sizes of women.
The expansive store handles hundreds of clothes which are well arrange in categories such that it is easy for customers to shop, doc business plan.
Millennial, like Mark Zap's, decided to carry a line of clothing that is doc business plan "more simple" but still gives off "a chameleon type of feel" in which "it can fit into doc business plan type of setting—not too bright or loud.
New growth developments in the urban wear industry have made obtaining the clothing much more simple and easy. This clothing can also be sold at festivals and fashion shows. Beautiful slacks and trousers will be carefully hanged on a Gondola to the side of the dressing room, alongside shelves generously stacked with folded clothes of well-known western wear brands.
One key feature that separates Millennial Clothing Store from all other local boutiques and chain department stores in the area is our commitment to providing ladies stylish, quality clothing options. Our clientele will benefit from experience, knowledge sales staff. For all other brands we will work directly with the manufacturer and utilize product catalogues and line sheets. We will also work to solidify our relationships with sales representatives and vendors so that we may achieve decreased cost of goods, doc business plan.
Our competitors, both direct and indirect purchase from the same sources and we believe that through marketing programs and strategic alliances we will begin to gain a competitive advantage.
We will expand our line of brands with those that have been repeatedly requested by our customers. An e-commerce website will also be created to increase our distribution channels and expand our customer base to a national level.
MARKET ANALYSIS SUMMARY Millennial Boutique is a business-to-consumer retail company, doc business plan.
However, we do realize we will likely to attract some young men with our peripheral products shoes, belts, doc business plan, shirts etc.
Moreover, we expect a portion of our products to catch on with the older generations. Doc business plan millennial is better described as the generation born between the years and About half of the population are women. While those born in crave for human connection and authenticity in their lives, those born during and are technology savvy and technology dependent. Specifically, doc business plan, these will be the women we target vigorously with our marketing and offerings.
They value advanced communication and internet connection serves, convenience, service and quality. As they grow and start working, price becomes a factor in decision making, doc business plan. The primary target customer of Millennial Boutique will be students located on campus. As we are situated in the epic-centre of their residential community we believe they will make up the largest percentage of our customer base. The secondary target customers are students off campus, Prampram and Dawenhya district, doc business plan, we expect to receive the patronage as they are very loyal to fashion-forward apparel.
The student population is concentrated heavily on campus therefore leading to the highest concentration of our customer base. We will also serve students on and off campus which tends to have a slimmer yet shorter frame. Both of these markets are undeserved in the major Ghanaian retailer outlets, doc business plan. Millennial Clothing Store plans to meet and service those needs.
Because of the high rate of employee turnover at major mass retailers, customer service and personal detail has been lost.
Clothing will always be in high demand. The fashion industry has been in Ghana has been thriving for a while now. Our aim is to establish our company as a pioneer in this youth-obsessed industry and build a boutique brand name that will be synonymous with the fashion industry revolution.
We are also working with city economic-development officials to secure all required permits and occupational licenses, doc business plan. Once financing is secured, we will move ahead with the façade renovation. We have secured the domain name Millennial Boutique. com and will begin site development as funds become available.
Further, we plan to hire and established web designer that will accept modest pay in exchange for future profit- sharing. Foremost, we intend to showcase our brand, our clothing and provide customers with the ability to purchase items online.
As the site progresses, we will include features such as fashion advice, designer interviews, newsletters, doc business plan, and internet-only doc business plan. Eventually, we hope to establish and nurture an online social community where women can gather and discuss topics of the day, doc business plan, network and share clothing secrets.
The major western apparel retailers have left a hole in this market by not providing a larger assortment of sizes.
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Business Plan (FY ～FY） Business Plan (FY ～FY） FY （ Actual） FY （ Actual） FY （ Actual) FY （ Target） FY （ Target） FY （ Target） Excluding impact of month fiscal year 【Business expansion during the The structure of this document is a guide only – you may wish to delete (or add) sections depending on your business type or the intended audience of your business plan. If you need more space, just keep typing. Delete the explanatory text and instructions as you go The components of this business plan have been submitted on a confidential basis. It may not be reproduced, stored, or copied in any form. By accepting delivery of this plan the recipient agrees to return this copy of the plan. Do not copy, fax, reproduce or distribute without permission. Copy __
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